Win more listings.Convert more serious buyers.
Estalara is the white-label AI platform that helps real estate agencies present properties better, identify buyers with genuine purchase intent, and show sellers the edge of your sales strategy.
Your brand · Your data · Your high-value leads
AI Translating
English to German, Spanish, Mandarin
The problem
Views don't sell properties. Buyers do.
Portals are great for discovery. They are terrible for closing.
90% of your leads never convert
Portals give you clicks and form fills — not buyers with real money and intent. Your team wastes its days chasing ghost leads who never pick up the phone.
Foreign buyers disappear
They can't visit easily. Distance, language, and zero live interaction kill deals before they start. Silence is the ultimate deal-killer.
You're building the portal's brand, not yours
On a portal you're a "Contact Agent" button. Every lead you buy is rented visibility — stop paying, and your connection to the buyer pool vanishes.
The industry optimizes for attention. The opportunity is in proving intent.
The missing piece
Your portals get you discovered. Estalara gets the deal done.
Listing Portals are excellent at putting your listing in front of thousands of people. That's step one. Estalara is step two — the live, human moment that turns a distant browser into a buyer you've actually spoken to, scored, and qualified.
Portals
Listing Portals — built for discovery
- Mass exposure for every listing
- Search visibility in your market
- Top-of-funnel reach at scale
Estalara
The closing layer on top of your portals
- LIVE showcases that build trust at a distance
- Real behavioral intent data from every viewer
- Verified Hot Leads, ranked and profiled
- Real-time translation for global buyers
- Your brand owns the relationship
| What you have today | What you get with Estalara |
|---|---|
| ✕ Portals track raw clicks (zero data on buyer readiness) | ✓ Estalara logs live watch time, questions, and reaction patterns to verify real intent. |
| ✕ Rented audience at rising costs | ✓ White-label → your brand, your clients |
| ✕ Cold leads from forms and clicks | ✓ AI intent scoring → verified Hot Leads |
| ✕ Language and distance barriers | ✓ Real-time translation → global reach |
Estalara complements Listing Portals — turning their traffic into LIVE engagement and qualified leads.
How it works
One link in. A complete sales funnel out.
Estalara gives you your digital sales infrastructure — from preparing pages and listings under your brand, to verifying purchase intent.
- 01
Automated Listing Pages
Paste any existing listing link from any portal you use and the system instantly generates a dedicated, adaptive, multilingual property page — fully aligned with your agency's visual identity.
- 02
Driving Traffic and Viewers to LIVE
The system automatically creates multilingual Facebook Ads and Google Ads that drive both local and international buyers directly to the LIVE broadcast.
- 03
LIVE Showcases
You broadcast from the property directly from your phone, showing it exactly as it really is and answering viewer questions in real time. You engage and build trust.
- 04
24/7 AI Knowledge Hub
Your listing answers for you. AI responds to buyer questions instantly, drawing on technical documentation, legal data, and the showcase transcript.
- 05
Behavioral Purchase Intent Scoring
No more analyzing empty clicks. The algorithm tracks actual watch time, questions asked live, and engagement depth to determine real buyer readiness.
- 06
Ranked Verified Leads
You receive a ready-made list of buyers, ranked by their actual engagement. You enter every call with full context.
Every LIVE feeds the AI engine. The more you present, the smarter your lead scoring becomes.
What your clients experience
This is what makes your clients say: "This agency is different."
Your buyers and sellers see your brand doing things no other agency in your market does.
AI Property Chat
It's 2 AM in Tokyo. A buyer has a question. It's answered.
Your listings answer for themselves — instantly, in the buyer's language, around the clock. Schools, financing, legal basics: covered. You wake up to a conversation that's already halfway to a showing.
Live Tours
Walk every buyer through the property — live, from anywhere.
Guide international buyers through a property in real time, one-to-many, with translation built in. Distance and language stop being deal-breakers.
Adaptive Listings
Every client sees the listing as if it was made for them.
Content adapts to each investor's profile, preferences and expectations — so your properties feel personally presented, not mass-published.
Intent Scoring
Stop guessing who's serious. See it in the data.
Estalara reads how each person behaves during your live showcase — watch time, questions, reactions — and turns it into a clear, objective interest score.
Why LIVE works
The data is already in. Live selling outperforms everything.
more inquiries
Listings with video generate 403% more inquiries, yet only 9% of agents consistently produce them. Estalara removes the technical barrier.
real estate sold LIVE in China
Kuaishou alone sold ¥50B of homes via livestream in 2023. The model is proven at scale.
of Chinese consumers buy via livestream
Live commerce is the default buying channel in Asia. Europe and the US are following.
instead of 34 to close
Buyers who've seen a property live and had their questions answered come ready. That's one extra commission per quarter, per agent.
These buyers want to see properties LIVE, in their language, from their home. Estalara makes that possible — under your brand.
Win Exclusives. Prove Your Tech Edge to Premium Sellers. Build your personal brand.
Sellers choose agencies that reach further and sell faster. With Estalara, you don't just promise global visibility — you prove you have the skills, interactive infrastructure and AI tools to put their property in front of buyers who are really interested more effectively than anyone else.
Questions agencies ask
Straight answers
Why are Estalara leads more valuable than portal leads?+
Because intent is proven, not declared. Estalara scores leads on real-time behavior during a LIVE — watch time, questions asked, engagement depth — not on clicks or form fills.
Does Estalara replace Listing Portals?+
Not quite — but it completes them. Listing Portals are excellent at discovery because portals invest enormous amounts of money in generating traffic. Estalara turns the traffic they generate into LIVE engagement, qualified Hot Leads, and closed deals. Same traffic, finally closing. For clarity, Estalara is a standalone tool and there is no need to combine using Estalara with activities on property portals. Quite the contrary! Estalara is a way to build your own independent sales channel.
How is this different from posting on TikTok, Instagram or YouTube?+
Social platforms optimize for attention and ads, not for identifying buyers ready to transact. With Estalara, the LIVE is a controlled sales environment where the data, the audience, and the leads belong to you — not the platform.
Do I need a tech team or marketing skills?+
No. You paste a listing link and present. AI builds the page and the ads, translates the LIVE, scores every viewer, and sends you the ranked lead list. You don't need a tech team — Estalara is your tech team.
Does it work outside cross-border sales?+
Yes. The real problem Estalara solves is proving buying intent and building trust. Local LIVE showings become intent-scored Hot Leads instead of form-based inquiries.
Will my clients see Estalara?+
No. Everything runs white-label under your domain, your colors, your name. Your clients see your agency — Estalara is the invisible engine.
Pricing
One closed deal pays for years of Estalara.
Plans from €199/month, with AI and the Knowledge HUB included on every tier. First month and onboarding free.
Get started
Ready to stop chasing and start closing?
Book a private 20-minute demo and see your own listing as a LIVE global showcase. No risk, no lock-in — full white-label from day one.
Or contact us directly: peter@estalara.com · +48 667 953 016