Your branded portal, free, no card required. You pay only once you're convinced.

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Free · No card · Solo plan $0

Virtual open house software for agencies that sell live

Win more listings.Know which buyers are serious before you call.

White-label virtual open house software for real estate agencies: run a live property showcase for buyers anywhere, let AI translate in real time, and use intent scoring on what viewers actually do to get a ranked list of who is serious before you call.

01

The problem

Views don't sell properties. Buyers do.

Portals are great for discovery. They are terrible for closing.

01

90% of your leads never convert

Portals give you clicks and form fills — not buyers with real money and intent. Your team wastes its days chasing ghost leads who never pick up the phone.

02

Foreign buyers disappear

They can't visit easily. Distance, language, and zero live interaction kill deals before they start. Silence is the ultimate deal-killer.

03

You're building the portal's brand, not yours

On a portal you're a "Contact Agent" button. Every lead you buy is rented visibility — stop paying, and your connection to the buyer pool vanishes.

04

Buyers decide remotely, and you answer the same questions over and over

Wealthy buyers rarely have time for a call, and one call turns into five because questions about taxes, paperwork and payments keep coming back. The whole sale happens at a distance; the site visit is the last step, not the first.

The industry optimizes for traffic. The opportunity is in proving buying intent. Fast.

02

The missing piece

Your portals get you discovered. Estalara gets the deal done.

Listing Portals are excellent at putting your listing in front of thousands of people. That's step one. Estalara is step two — the live, human moment that turns a distant browser into a buyer you've actually spoken to, scored, and qualified.

  • ✕ Portals track raw clicks (zero data on buyer readiness)

    ✓ Estalara logs live watch time, questions, and reaction patterns to verify real intent.

  • ✕ Rented audience at rising costs

    ✓ White-label → your brand, your clients

  • ✕ Cold leads from forms and clicks

    ✓ AI intent scoring → verified Hot Leads

  • ✕ Language and distance barriers

    ✓ Real-time translation → global reach

Estalara complements Listing Portals — turning their traffic into LIVE engagement and qualified leads.

What is Estalara?

03

How it works

One link in. A complete sales funnel out.

Estalara gives you your digital sales infrastructure — from preparing pages and listings under your brand, to verifying purchase intent.

  1. 01Listing page

    Paste the link to your listing on a portal. Estalara turns it into a multilingual listing page under your brand.

  2. 02Ads

    The system writes the Facebook ads itself, sends buyers to the showcase and improves the campaigns based on results.

  3. 03LIVE showcase

    You show the property from your phone and answer questions live. Buyers in other countries watch with translation.

  4. 04AI chat

    After the showcase, the AI assistant answers buyers around the clock, in their language, using the listing documents and the showcase recording.

  5. 05The list of who to call

    Estalara scores how engaged each viewer was and ranks buyers from the most serious down. You call already knowing their questions.

  6. See it on your own listing.

    Try the demo

Every LIVE feeds the AI engine. The more you present, the smarter your lead scoring becomes.

Zero risk

Build your own portal for free. Pay only when you decide this is exactly what you need.

Start without a card

Set up your portal with no card details and no commitment.

Free onboarding

Custom setup under your domain, with your brand identity, at no charge.

Solo plan at $0

2 LIVE showcases a month, the AI assistant and the Knowledge HUB included. You pay only for extras, when you use them.

Upgrade to a paid plan only when you need more LIVE showcases or your whole team on board.

04

Why LIVE works

The data is already in. Live selling outperforms everything.

403%

more inquiries

Listings with video generate 403% more inquiries, yet only 9% of agents consistently produce them. Estalara removes the technical barrier.

Industry research
$6.8B

real estate sold LIVE in China

Kuaishou alone sold ¥50B of homes via livestream in 2023. The model is proven at scale.

Jiemian / Rest of World
81%

of Chinese consumers buy via livestream

Live commerce is the default buying channel in Asia. Europe and the US are following.

Statista / buywith 2023
$45.3B

in US homes bought by foreign buyers

Foreign buyers purchased 67,100 US homes worth $45.3 billion between April 2025 and March 2026 — buyers who decide from a distance, often before any flight is booked.

NAR, International Transactions in US Residential Real Estate 2026

These buyers want to see properties LIVE, in their language, from their home. Estalara makes that possible — under your brand.

Win Exclusives. Prove Your Tech Edge to Premium Sellers. Build your personal brand.

Sellers choose agencies that reach further and sell faster. With Estalara, you don't just promise global visibility — you prove you have the skills, interactive infrastructure and AI tools to put their property in front of buyers who are really interested more effectively than anyone else.

05

Questions agencies ask

Straight answers

Why are Estalara leads more valuable than portal leads?+

Because intent is proven, not declared. Estalara scores leads on real-time behavior during a LIVE — watch time, questions asked, engagement depth — not on clicks or form fills.

Is a LIVE Showcase the same as a virtual open house?+

Essentially, yes — a LIVE Showcase is your open house, held online under your own brand. The difference is what happens around it: viewers join from anywhere with real-time translation, and every viewer is scored on real behavior — watch time, questions, engagement — so you end the event with a ranked list of verified buyers instead of a sign-in sheet.

Does Estalara replace Listing Portals?+

Not quite — but it completes them. Listing Portals are excellent at discovery because portals invest enormous amounts of money in generating traffic. Estalara turns the traffic they generate into LIVE engagement, qualified Hot Leads, and closed deals. Same traffic, finally closing. For clarity, Estalara is a standalone tool and there is no need to combine using Estalara with activities on property portals. Quite the contrary! Estalara is a way to build your own independent sales channel.

How is this different from posting on TikTok, Instagram or YouTube?+

Social platforms optimize for attention and ads, not for identifying buyers ready to transact. With Estalara, the LIVE is a controlled sales environment where the data, the audience, and the leads belong to you — not the platform.

Do I need a tech team or marketing skills?+

No. You paste a listing link and present. AI builds the page and the ads, translates the LIVE, scores every viewer, and sends you the ranked lead list. You don't need a tech team — Estalara is your tech team.

Does it work outside cross-border sales?+

Yes. The real problem Estalara solves is proving buying intent and building trust. Local LIVE showings become intent-scored Hot Leads instead of form-based inquiries.

Will my clients see Estalara?+

No. Everything runs white-label under your domain, your colors, your name. Your clients see your agency — Estalara is the invisible engine.

Will my competitors get Estalara too?+

We don't sell Estalara to everyone in your region. We look at the market as a segment: a region plus a buyer group, for example Costa del Sol and buyers from Poland. Within one segment we cap the number of agencies, and a place in that cap belongs to agencies that actually present. Your data, your viewers and the knowledge collected in the system are yours. The next agency gets an empty tool, not your audience.

Pricing

One closed deal pays for years of Estalara.

Start FREE, with your brand, AI and the Knowledge HUB included. Zero risk!

Get started

Ready to stop chasing and start closing?

Open the demo and click through a LIVE global showcase yourself. No risk, no lock-in — full white-label from day one.

Or contact us directly: estalara@estalara.com · +48 667 953 016